As much as I appreciate the so-called "French Ending" in films (i.e. things go bad, then they get worse; there's a brief glimmer of hope... and then the protagonist dies, loses the girl/guy, messes up the heist, gets deported, etc.), I really appreciate the all-American happy ending in my actual life.
So after last weekend's drama, you can imagine how thrilled I was to hear from GINSU® today. Short version: They're not interested in suing Miss Ginsu... this food blog will live on!
You can read the full text below. Hooray for amicable resolutions and level-headed decision-making!
I understand you recently received an email from Ed Valenti regarding use of the GINSU® mark as part of your blog name. Although Mr. Valenti’s email was well-intentioned, I thought it best if you heard directly from the owner of the GINSU® mark.
By way of introduction, I am the Director of Global Operations of Quikut, a company located in Walnut Ridge, Arkansas. Quikut is a division of The Scott Fetzer Company, which is the registered owner of the GINSU® mark.
GINSU® is a mark that is recognized around the world, and we are proud of the established fame this mark enjoys. To protect our registration, trademark law requires that we assess the circumstances under which and how this mark is used by others. This brings us to your use of the mark in "Miss Ginsu".
To our knowledge, you are not using your blog to associate yourself with Quikut, to promote the sale of knives, or to otherwise engage in an activity that diminishes the image of the GINSU® mark. As such, under the present circumstances, Quikut is not opposed to your continuing to use Miss Ginsu in the name of your blog. We reserve the right to reassess our position should circumstances change.
We appreciate the disclosure statement that you placed on the blog concerning the ownership of the GINSU® mark, and ask that you revise it to accurately reflect the correct name of the owner, The Scott Fetzer Company.
We trust you will find this to be a reasonable resolution, and we wish you continued success and enjoyment with your blog.
Director of Global Operations