Miss Ginsu: Intrepid Culinary Explorer

Corporate humus

Who doesn't love quality corporate euphemisms?

Okay fine... Put your hand down, smart guy. You'll love this one from Dannon: "long intestinal transit time."

Hmm. Wonder what they mean by that?

More entertaining is that food transglobalmegacorp's other stroke of marketing brilliance: Bifidus Regularis™. Yes, they've got their very own trademarked enzyme.

I didn't know you could do that. I want an enzyme now, too. I'll call mine "Acidophilous Ginsumatus Terribulous™." It'll be ten feet tall with a bad attitude. It'll track down all the bullies from my elementary school and give 'em wedgies in front of their coworkers.

Hey... if you're going to have your own enzyme, don't you want it to do something more exciting than breaking up intestinal transit strikes?

1.23.2006

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